Each ION campaign begins with a strategy to maximize engagement and ends with an in-depth analytic report of performance and overall value. We work closely with talent throughout the program to ensure all content is on-point and driving engagement with your brand.
Build a community of content creators customized for your brand.
We believe there’s a better way for creators and brands to work together. It begins by aligning the right creators with the right brands, ensuring passion and authenticity. It continues by providing creators the freedom to make exciting, engaging content that brings them financial rewards as well as greater exposure that increases their popularity and effectiveness.
Join a community of creators making great content for great brands.
ION specializes in developing powerful relationships between brands and influential content creators.
Some of the best brands in the world partner with ION to maximize the efficiency and effectiveness of their relationships with influential content creators.
Content creators with a natural affinity for your brand are out there. An ICN® has the unique ability to engage them.
Together with the creative minds of Ayzenberg, ION works with a wide spectrum of influencers to create authentic, engaging, premium content with endless possibilities.
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Michelle Phan, star YouTuber turned beauty business empress, knows how important content is.
An Influencer Channel Network®, or ICN, is a custom, scalable, brand-owned influencer channel created and managed by ION.
The rapid rise of influencers is reshaping the brand marketing landscape.
While everyone knows and loves the heroes and villains of the DC universe, hardly anyone had heard of *Injustice: Gods Among Us*, the bad-ass fighting game that pits those iconic characters against each other in one-on-one fisticuffs. We needed to find a way to excite the existing comic book and fighting genre communities. After a second pot of coffee, we stumbled on a plan so crazy, we thought it just might work: the Injustice Battle Arena! We created a "Who Would Win?" tournament bracket featuring all the game's characters and then we took the brawl to the streets. As it turns out, everyone from celebrities to people buying groceries wanted to weigh in on the hypothetical match-ups, and before long, the tournament blew up. Apparently, people on the Internet love sharing their opinions. Who knew?
Giving DC Universe Heroes and Villains a Place to Battle It Out.
'Taking a step back from the brand is a risky proposition, but the best way to engage with the audience is to let somebody else do the talking.'
ION amplifies brand awareness and maximizes audience engagement, with guaranteed results.
Our network of YouTube creators is growing by the day and this is your chance to be part of it. We can help you increase your presence and potential through teaming with great brands as a “brand ambassador” to create more content for your audience.
There’s No Work Like Net Work.
Contact Our Team to See How ION Can Amplify Your Brand.
Like the 4th of July, Xbox’s annual Summer Of Arcade is something we look forward to all year long. So, when we were asked to help sell the sale by showing how awesome each of the 4 featured Xbox titles really were, we produced a web series that featured a long-form live show each week of the 4-week promotion.
How We Spent Our Summer Vacation.
ION influencers have millions of followers and fans throughout the world, allowing brands to reach consumers in practically any category.
Based on a report by eMarketer, influencer marketing effectiveness is at an all-time high.
If there’s anything better than watching tanks blow things up, we’d like to know what it is. And so would the 24k people who liked the Tiny Tanks YouTube video we launched in partnership with Rocket Jump.
It's How We Roll.
Is creating 6-second videos on Vine more your speed? Do you have the loops to prove it? Brands are looking for Viners like you to reach audiences in whole new ways using just your mobile phone. Opportunities abound when you join the ION community.
Re-defining the Quickie.
Are you the sort of blogger that stays on top of the latest news and events and loves reviewing new releases? Do you like to offer your readers special giveaways? ION can help you hone your talent and make content by partnering with great brands. Take your blog to the next level.
Because Interesting People Have a Way of Interesting People.
Wargaming is taking the world by storm by bringing gamers the greatest war machines of the 20th century. To help fuel their World of Warplanes franchise with new game installs, we enlisted famed YouTube filmmakers Freddie Wong and Clinton Jones to create original content with a classic, red-blooded, fighter pilot vibe, featuring the high-flying influencers of RocketJump.
Under the Influencers.
ION’s proprietary reporting dashboard provides real-time analytics, data visualization, and reports to help optimize campaigns and maximize ROI.
Microsoft wanted maximum impact for the launch of Minecraft and other high-profile Arcade Next titles, so we recruited a team of ultra-popular influencers to get the job done. Our Arcade Next Allstars delivered a high-energy, party-themed, livestream series syndicated through Twitch and YouTube, helping make Minecraft the fastest selling digital game in Xbox history.
All-Star Influencers Boost Minecraft To A Whole New Level.
Watching a model being built in real time is pretty much like watching paint dry, but watching people move at the speed of caffeinated hummingbirds is fun. Hence the inspiration for time-lapse YouTube videos for our favorite snap-together model kits, SprüKits. Partnering with model-kit-enthusiast influencers, we showcased the ease and enjoyability of assembling your own pre-painted superhero models.
Snap to It.
Ayzenberg's Original Content Group is a powerful new weapon in the agency's communications arsenal. By pushing the envelope of emerging and non-traditional methods for creating branded entertainment, Original Content can amplify the signal strength of forward-thinking brands.
Break Through the Clutter.
[a]list games and GamersFirst present "Be All You Can't Be," an action-packed video trailer for APB Reloaded. Shot on location in downtown LA, this cinematic extravaganza takes us inside the dangerous world of San Paro, where the streets are over-run with Criminals and Enforcers. This never-ending war is the perfect place for epic shootouts, murderous schoolgirls and...YouTube celebs?
How to Be All You Can’t Be.
Sonic the Hedgehog isn’t just the hero of a classic video game; he’s a bright blue thread in the fabric of pop culture. So when Sega updated the franchise with Sonic Boom, we amped up awareness and excitement by partnering with Screen Team to create a real-life, freestyle, parkour adventure video.
Turning YouTube Into BlueTube.
When it comes to social media, it’s all about authenticity. Sometimes, that means shaky, hand-held footage and on-the-fly editing is the best bet for documenting an inside look at a legendary game company’s headquarters.
Minds. Totally. Blown.