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Brands Are Expanding Influencer Partnerships To Drive Sales, Highlight Sustainability And Bring Values To Life
Are You Adequately Compensating Your Influencers?
instagram
instagram
facebook
facebook
twitter
twitter
pinterest
pinterest
linkedin
Ayzenberg Earned Media Value Index
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VPMS (Value Per 1K Impressions - Story) $2.95
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VPCO (Value Per Comment) ▲ $4.14
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VPF (Value Per Follower) ▼$1.39
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VPM (Value Per Thousand Impressions) $2.10
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VPV (Value Per View) ▼$0.11
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VPCS (Value Per Link Click - Story) ▼$3.82
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VPL (Value Per Like) ▲ $0.13
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VPS (Value Per Share) ▼$1.92
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VPC (Value Per Click) ▲ $3.20
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VPCO (Value Per Comment) ▼$2.95
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VPM (Value Per Thousand Impressions) $8.45
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VPV (Value Per View) ▼$0.15
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VPL (Value Per Like) ▲ $0.23
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VPPL (Value Per Page Like) ▼$1.69
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VPS (Value Per Share) ▲ $2.11
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VPR (Value Per Reply) ▼$2.37
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VPC (Value Per Click) ▼$1.47
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VPF (Value Per Follower) ▲ $2.13
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VPFAV (Value Per Favorite) ▼$0.50
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VPV (Value Per View) ▼$0.09
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VPM (Value Per Thousand Impressions) $9.07
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snapchat
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VPV (Value Per View) $0.02
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VPM (Value Per Thousand Impressions) $2.95
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-
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VPS (Value Per Share) ▼$0.04
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VPC (Value Per Click) ▼$0.67
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VPCO (Value Per Comment) ▼$0.05
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VPL (Value Per Like) ▼$0.01
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VPM (Value Per Thousand Impressions) $3.20
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youtube
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VPS (Value Per Share) ▲ $2.54
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VPC (Value Per Click) ▲ $7.60
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VPCO (Value Per Comment) ▲ $6.94
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VPSUB (Value Per Subscriber) ▲ $13.26
youtube
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VPV (Value Per View) ▲ $0.12
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VPL (Value Per Like) ▲ $0.70
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VPM (Value Per Thousand Impressions) $8.07
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VPC (Value Per Click) ▼$6.72
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VPM (Value Per Thousand Impressions) $16.99
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