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specializes in developing powerful, lasting relationships between industry-defining brands and influential content creators

Influencer Orchestration Network™
Brands

Brands

Build a global community of content creators customized for your brand.

Listen In: ION’s Steven Lai

Listen In: ION’s Steven Lai

Everything you ever wanted to know about influencers.
The AI Revolution Will Be Authentic: Brands, Creatives And Tech

The AI Revolution Will Be Authentic: Brands, Creatives And Tech

There's a unique opportunity for brand marketers, creatives—and AI developers. Here's how brand marketers and creators can leverage AI to improve marketing impact.
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The Influencer Economy Grows Up: Creator Brands Disrupt CPG Marketing

The Influencer Economy Grows Up: Creator Brands Disrupt CPG Marketing

As influencers take over critical advertising technology functions such as audience engagement and conversion, a new wave of influencer brands are penetrating retail markets and delivering powerful results.
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New Report: Influencers Continue To Drive Value For Brands

New Report: Influencers Continue To Drive Value For Brands

Captiv8 surveyed 1100 of senior- to mid-level marketers in SMBs and large companies and found that influencer-led campaigns are becoming important components of their brand’s revenue strategy.
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Meta’s Influencer Bid: Could An Instagram NFT Marketplace Empower Influencers And Brands?

Meta’s Influencer Bid: Could An Instagram NFT Marketplace Empower Influencers And Brands?

Meta announced that it would allow influencers to sell NFTs directly on Instagram. After a year of influencer and social media platform controversies, NFTs may offer brands an alternative route for “brand-safe” collaborations.
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Influencers Prove A Point: How The Top 10 Creator Brands Generate Billions in Revenue

Influencers Prove A Point: How The Top 10 Creator Brands Generate Billions in Revenue

Today’s influencers are not just racking up likes and clicks; they’re transforming entire industries by creating business models around their audiences’ aspirations and experiences.
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Influencer Marketing’s Makeover: Back To Reality

Ayzenberg Earned Media Value Index

Influencer Marketing’s Makeover: Back To Reality

Influencer Marketing’s Makeover: Back To Reality

According to a recent report, influencer marketing’s sway with consumers depends on its ability to connect with reality rather than fame.
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Are Influencers Brands’ Recession-Proof Marketing Secret?

Are Influencers Brands’ Recession-Proof Marketing Secret?

People trust other people more than ads when it comes to making choices about buying products or services.
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ANA Releases New Guidelines To Promote Influencer Marketing Industry Transparency

ANA Releases New Guidelines To Promote Influencer Marketing Industry Transparency

The ANA’s bid to standardize influencer marketing may mean more transparency and better outcomes for brand marketers.
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