Twitter

Twitter explored the behavior of its niche communities to help brands ensure they’re successful when working with micro-influencers on the platform.

The sandwich brand explains the importance of strategy and establishing meaningful relationships with its influencers.

LaCroix partners with influencers of all sizes to associate the flavored sparkling water with healthy choices, relaxation and having fun.

The campaign aims at driving awareness for Chevy across global markets under the tagline “Find New Roads.”

Twitter announces plans to discontinue Vine and influencers mourn . . . for a minute

Influencer videos receive significantly more engagement than those by official brands.

The new rules don't apply to promoted tweets, creating a double standard for brands vs creators

With social media marketing on the rise, brands want influencers to "like" their products

Twitter joins YouTube and Facebook in supporting the business model for influencers by simplifying monetization of their content.