123 RESULTS SORT BY: OLDEST NEWEST RELEVANCE Posted on May 4, 2022 by Steven Lai - News How 5G Is Helping Next-Gen Creators Level Up Dr. Francesca Sabonde, a lecturer in digital media studies at Cardiff University, shares how 5G gives creators new ways to drive engagement. Posted on April 26, 2022 by Steven Lai - News Influencers Impact Consumer Buying Behavior More Than Celebs—News Roundup This week in influencer updates, Ogilvy drops influencers who edit their sponsored content, Rolling Stone debuts its inaugural “Creators” issue and more. Posted on April 14, 2022 by Steven Lai - News The State Of Influencer Marketing 2022 New Open Influence research shows 71 percent of marketers expect their influencer marking budgets to increase in 2022. Posted on April 8, 2022 by Steven Lai - News Spotify Influencers Are On The Rise Though an unexpected choice, Spotify is emerging as the latest platform brands are leveraging for influencer marketing. Posted on April 1, 2022 by Steven Lai - News 35% Of People Have Bought A Product Or Service Promoted By A Virtual Influencer A new survey from Influencer Marketing Factory reveals users’ experiences and opinions of virtual influencers. Posted on March 23, 2022 by Steven Lai - News 56% Of People Have Purchased A Product After Seeing An Influencer Use It For consumers ages 18-29 and 30-33, influencer posts outweigh TV ads, paid social ads, banner ads, magazine ads and radio ads. Posted on March 18, 2022 by Steven Lai - News TikTok Reigns Supreme 2021 ended with TikTok reigning supreme once again as the most downloaded app across the globe for the second year in a row. Posted on March 11, 2022 by Steven Lai - News 48% Of Brands Spent $100,000 Or More On Influencer Marketing Annually Key findings from Tribe Dynamics’ 2021 annual brand and influencer surveys and predictions for the creator economy in 2022. Posted on March 4, 2022 by Steven Lai - News Meta And Rolling Stone Announce Creator Event Series The partners’ first Creator House will debut at SXSW and will feature dedicated activations with Reels, Meta hardware and photo sets. Posted on February 23, 2022 by Steven Lai - News 77% Of Marketers Will Have A Dedicated Influencer Marketing Budget In 2022 New research shows the creator economy has grown to $104.2 billion, reflecting a growth trajectory on par with the gig economy. Previous1 2 34567Last
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