Influencer Orchestration Network

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15 New Influencer Marketing Stats For Summer 2017

15 New Influencer Marketing Stats For Summer 2017

Beat the heat with a refreshing look at the current state of influencer marketing.
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Snapchat Is Sending Mixed Messages To Creators

Snapchat Is Sending Mixed Messages To Creators

"Snapchat is for friends, not creators," one executive said, just after the app introduced new features that say otherwise.
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ION’s Influencer Marketing Roundup for July 20th

ION’s Influencer Marketing Roundup for July 20th

Keep up on the latest influencer marketing news with ION's Influencer Marketing Roundup
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How Twitch’s New Subscription Tier Benefits Brands And Streamers

How Twitch’s New Subscription Tier Benefits Brands And Streamers

A subscription program is now available for Affiliates to help reach their community goals.
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Do Microinfluencers Really Work? Brands (And Results) Say Yes

Do Microinfluencers Really Work? Brands (And Results) Say Yes

It may seem counter-intuitive, but brands are finding power in thinking small.
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Snapchat Continues To Invest In Location-Based Marketing Tools

Snapchat Continues To Invest In Location-Based Marketing Tools

Snap's latest marketing obsession is all about location, location, location.
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Finding The Perfect Influencer Goes Beyond Whitelisting

Finding The Perfect Influencer Goes Beyond Whitelisting

The quest for a brand soulmate goes far beyond what they "don't" do
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What Google’s AI Offerings Mean For Influence Marketers

What Google’s AI Offerings Mean For Influence Marketers

AI is letting marketers unlock the value in Big Data to gain insight, not just to market based on demographics.
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Could ‘Choose Your Own Adventure’ TV Be The New Norm?

Could ‘Choose Your Own Adventure’ TV Be The New Norm?

Twitch, Netflix and HBO are all exploring ways to let audiences control their entertainment from the inside out.
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Fyre Festival: 3 Major Lessons For Influencers And Brands

Fyre Festival: 3 Major Lessons For Influencers And Brands

Ja Rule's festival went up in flames, but there is much to learn that can strengthen influence marketing efforts going forward
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