Influencer Orchestration Network

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Hot Pockets Steps Up Its Game With Influencer Partnerships

Hot Pockets Steps Up Its Game With Influencer Partnerships

The sandwich brand explains the importance of strategy and establishing meaningful relationships with its influencers.
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Instagram And Snapchat Battle It Out For Millennial Affection

Instagram And Snapchat Battle It Out For Millennial Affection

Jabbing with imitation and more users, Instagram has Snapchat on the ropes but it's not tapping out yet.
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LaCroix Sparkles With Millennials Thanks To Influencer Marketing

LaCroix Sparkles With Millennials Thanks To Influencer Marketing

LaCroix partners with influencers of all sizes to associate the flavored sparkling water with healthy choices, relaxation and having fun.
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F8: Potential For Influence Marketing With Facebook Camera Effects

F8: Potential For Influence Marketing With Facebook Camera Effects

Facebook injects a bit of creativity into its new app camera, and influencers should fit in nicely.
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The Snapchat Exodus: Why The Platform’s Biggest Creators Are Leaving

The Snapchat Exodus: Why The Platform’s Biggest Creators Are Leaving

Authenticity intentions may be good, but Snapchat's lack of analytics and influencer tools have become a problem for creators
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How Brands Are Snuggling Up To Petfluencers

How Brands Are Snuggling Up To Petfluencers

They're cute, they're popular and they're in demand.
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Facebook Creative Hub Is Great News For The Mobile Marketer

Facebook Creative Hub Is Great News For The Mobile Marketer

Influencers love Facebook and Instagram, and their marketing options just got more creative.
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Here’s Why Instagram Is Worth The Investment

Here’s Why Instagram Is Worth The Investment

With high engagement and a growing user base, Instagram's earned media value is rising, especially when it comes to comments.
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Influencers Say Final Goodbye To Vine

Influencers Say Final Goodbye To Vine

Twitter announces plans to discontinue Vine and influencers mourn . . . for a minute
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YouTube Beauty Video Views Up 65 Percent Year Over Year

YouTube Beauty Video Views Up 65 Percent Year Over Year

Influencer videos receive significantly more engagement than those by official brands.
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